I’m Diana Donohue, an experience strategist & designer, obsessed with human behavior & advocating for users.
More about me!
Whether starting from scratch or revamping an experience to better meet user needs, getting to the best design solutions can be messy. I use this process to guide solutions along the journey, from ideation to creation.
I’m always working on a diverse range of projects; from healthcare to food I have produced experiences spanning across industries.
Here’s what I’ve been up to lately
After the aquisition of Centrum by GSK, we were tasked with a full redesign of Centrum.com. This included incorporating the new branding style and creating content based on our user needs including product benefit and ingredient pages. We also created the product recommendation tool ‘Choose your Centrum’ to better guide consumers to the right product.
Our team completely reimagined the experience for asthma.com, providing awareness, tools and resources for asthma patients and caretakers looking to understand, manage or treat their asthma.
The Dell foundation works across a range of partners funding programs that further their mission of making quality education, financial services and healthcare accessible to underserved communities. We helped redesign an inutitive navigation and create clear hierarchy in site structure to better better guide exisiting and potential partners to the resources and information they came on site seeking.
Client: Weber Shandwick
Product Q
Client: Mars
Redesign & Launch
Mars.com
Client: FMC Lithium
New Website for Livent IPO
